My story
Before launching Ripple Effect, I️ spent more than six years managing social media pages for a variety of clients from candidates and lawmakers to news outlets and local businesses.
In all my roles, I️ have been a writer, content creator, marketer and leader -- effectively putting my convergence journalism degree from the University of Missouri to work wherever I️ go.
At WTHR, I spearheaded the rebirth of the station’s TikTok and grew its following by 12,000% in a year. In one year at KRCG, I boosted video views by 100 million.
My background in politics, savvy video editing skills and ability to create aesthetically pleasing and informative graphics has helped clients in much smaller markets see grand success.
One such client is a law firm in northeast Indiana that saw a 40% increase in engagement in our first month of working together.
